2015 had one of the biggest films of the year declare that, “The Park is Open”. While newcomers to the Jurassic Park series may have this tagline go over their heads, those who were around when the original came out back in 1993 would certainly understand its relevance. But did we ever think this day would come after the events of Jurassic Park and its subsequent two sequels? Jurassic World’s tagline was something that had been three films in the making and, despite on its own not being the most memorable, this was absolutely spot on taking into account its history.
But what about other well-known franchises? Did they have taglines as equally poetic as Jurassic World, or were they more meaningless and empty than the ending of Jurassic Park III? Here we take a look at the most memorable – regardless of the viewing quality – franchise taglines:
Special mentions go to taglines from just one film that makes it synonymous with the franchise:
- “Just when you thought it was safe to go back in the water…” - Jaws 2
- “Part Man. Part machine. All cop.” - Robocop
- “Who ya gonna call?” - Ghostbusters
- “You’ll believe a man can fly” - Superman
- “A family comedy without the family” - Home Alone
But then there are those which are truly awful due the inevitability of the line…
- “Every Beginning must have an End” - The Matrix Revolutions
….Or for stating the previous classic films will be negated…
- “Reset the Future” / “New Mission, New Fate” - Terminator Genisys
Of course a film franchise can be hugely successful without a single memorable tagline – Harry Potter, Lord of the Rings, Star Wars - all had no such quotable taglines to go with their iconic status. So while taglines may not make or break a film series, grouped together it can show its intention and evolution, whether it be one, two or even three sequels in the making.