Lionsgate has announced that they have launched a gaming division with the appointment of a new executive for Interactive Ventures and Games.
The motion picture production and distribution studio announced yesterday that Peter Levin has been named as the President of Interactive Ventures and Games.
Levin, a games and digital media entrepreneur, will be responsible for “expanding Lionsgate’s content creation into video games and other interactive ventures, including incubation of new properties, investment in existing games and digital media vehicles and leveraging Lionsgate’s franchises and other branded properties into the gaming space”.
Levin previously held positions with Nerdist Industries, MAG Interactive, Rovio Entertainment, Lynx Technologies, Bellrock Media Inc., and The Walt Disney Company.
He was also associated with the popular Angry Birds title.
“Peter is a perfect fit for our entrepreneurial culture, and he is ideally qualified to lead the continued growth of our content business into the video game space and other interactive digital ventures,” said Lionsgate Chief Executive Officer Jon Feltheimer.
“Gaming has become one of the most explosive growth areas of the content business, and Peter’s mandate will be to build a portfolio of premium digital properties as we expand our leadership in films and television programming into digital content as well.”
“I’ve known Jon Feltheimer for many years, and the chance to become part of one of the most entrepreneurial, dynamic and visionary studios in the world is impossible to pass up,” said Levin.
“As the home of intellectual property like The Hunger Games, Twilight and Divergent franchises and a diversified portfolio of television programming, Lionsgate’s opportunities to extend its leadership and innovation into the gaming space and other interactive platforms is limitless.”